This UX strategy onesheet captures items I like to discuss with new or potential clients and employers. It helps me, and the client, understand where their company is with respect to UX and design, where UX can currently help them, and helps in planning by considering where they want to go with their UX and design strategy.
Discussions might include assessing the maturity of their UX practice, if it exists at all, and the design issues their applications may have (e.g. "All our applications look and feel different."). It's also valuable to understand how UX and design currently fits into their engineering process, and what design activities they currently undertake.
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